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Professional Development Conference 2025

  • Vue 17 1034 S. Brentwood Blvd. 17th Floor St. Louis, MO 63117 United States (map)
Blueprint

Elevate Your Path. Empower Your Potential.

Mark your calendar for Thursday, August 28! We're hosting a half-day professional development event designed to energize your career and mindset. Centered around the three dynamic topics noted below, these sessions will be thought-provoking, possibly surprising, and definitely motivating. Come hungry for both food and inspiration: a hot breakfast will be served, and you'll have the chance to connect with fellow credit union professionals in a relaxed, uplifting atmosphere.

Shari Storm - Building a More Positive and Productive Work Environment

  • Create a Drama-Free Workplace – Discover techniques to foster a positive environment where employees feel valued, respected, and empowered to do their best work.

  • Lead Through Change with Confidence – Learn practical approaches to support your team during difficult times and transitions, improving morale and job satisfaction.

  • Motivate for Impact – Explore strategies to boost motivation—for yourself and others—that lead to greater productivity, effectiveness, and enjoyment at work.

Shari is a nationally recognized speaker, author, and consultant specializing in leadership, culture, and fintech strategy. A former credit union executive and Net.Banker Innovator of the Decade, she now leads Category 6 Consulting. Her book, Motherhood is the New MBA, has sold over 20,000 copies and received international acclaim.

bryan Rutberg - Do your members love you enough?

  • Master the Art of Customer Engagement – Learn proven strategies to turn everyday interactions into lasting customer relationships, drawing insights from both Fortune 50 giants and local success stories.

  • Identify and Elevate Your Best Customers – Discover how to recognize your most valuable customers and move more of the rest into that category using practical, real-world techniques.

  • Turn Customer Insights into Action – Walk away with actionable tips for improving communication, boosting loyalty, and incorporating customer ideas into your strategic and operational planning.

Bryan is a speaker and former Microsoft leader who helps organizations grow loyalty and market share by showing more love and appreciation to their customers. Known as the “Hippie with an MBA™,” he turns everyday customers into devoted Lustomers™.

Shari Storm - Kids These Days: Capturing the Hearts, Minds, and Wallets of Young Consumers

  • Capture Loyalty Early – Building emotional connections with young consumers can lead to lifelong relationships and long-term profitability.

  • Recognize the Strategic Value of Gen Z – Consumers under 25 represent a high-opportunity market segment with significant future potential.

  • Take Action Now – Learn 10 practical steps your institution can implement immediately to better engage and retain young members.

Only $75 per person!

RSVP by August 20.


Agenda for the day:

8:00 - 8:45 am — Breakfast & Networking

8:45 - 9:00 am — Welcome & Introductions

9:00 - 9:45 am — Shari Storm - How to create a positive & productive culture

9:45 - 9:55 am — Break

9:55 - 11:25 am — Bryan Rutberg - Do your members love you enough?

11:25 - 11:35 am — Break

11:35 - 12:30 am — Shari Storm - Winning the Hearts, Minds and Wallets of the Under 25 Set

12:30 pm — Boxed Lunches


SPONSORSHIP OPPORTUNITIES

Interested in being a sponsor! There are multiple levels of opportunity that offer you a unique way to share your brand with our attendees. Take a look!